In today’s era of globalization, the importance of cultural exchange and information dissemination is increasingly prominent. Henan, a central province in China, a land carrying the profound history of Chinese civilization and vibrant development, is embracing the world with an unprecedented posture. Amidst this wave of international communication, the Henan International Communication Center (HICC) was established, serving as a bridge connecting Henan with the world, allowing global audiences to understand the charm and vitality of Henan more deeply and comprehensively.
Fulfilling its Mission: Four Functions to Build a New Communication Landscape
The Henan International Communication Center was officially inaugurated on June 21, 2023, guided by the Publicity Department of the Henan Provincial Committee and operated by Henan Daily Group. From its inception, HICC has undertaken an important mission, being endowed with four core functions: it is not only a “Great Encyclopedia” for the world to understand Henan, providing authoritative and comprehensive information about Henan to global audiences; it is also a “News Agency” for Henan’s foreign language information, promptly and accurately conveying Henan’s voice to the international community; at the same time, it serves as a “Loudspeaker” for the province’s external communication, amplifying Henan’s influence on the international stage; ultimately, it aims to be a “Good Helper” for overseas users, facilitating their understanding and exploration of Henan.
To achieve these goals, HICC actively builds a “1+1+N+X” comprehensive, broad-ranging, multi-channel, and widely-reaching communication matrix. It integrates high-quality external communication resources such as Henan Daily, Dahe.cn, Top News, Dahe Daily, Henan Mobile News, and Today’s Consumption, and collaborates closely with domestic and international media organizations to form a powerful communication synergy.
Rich Content: Showcasing Henan’s Splendor from Multiple Dimensions
Through its official website (ihenan.top) and multimedia platforms, the Henan International Communication Center presents a three-dimensional and diverse Henan to the world. The website content covers various sections including News Center, Culture, Travel, Videos, Pictures, Business, and Special Coverage, aiming to meet the interests and needs of different international audiences.
News Express: Timely release of Henan’s latest developments, including major events, economic achievements, and social livelihood news, allowing the world to understand the pulse of Henan.
Cultural Treasures: Deeply explore Henan’s profound historical and cultural heritage, from the “Amazing Oracle Bone Scripts” to the Yellow River culture, from traditional arts to intangible cultural heritage, showcasing the source of Chinese civilization. For example, the website features cultural exchange activities such as amber exhibitions, promoting cultural dialogue between Henan and the world.
Charming Tourism: Introduce Henan’s natural scenery and cultural landscapes, such as the Shaolin Temple, Longmen Grottoes, and other world cultural heritage sites, as well as unique regional customs, attracting global tourists to explore. Through sections like “My Henan, My Stories,” it shares stories of Henan through the eyes of overseas friends, making it more approachable.
Exciting Videos and Pictures: Utilize vivid visual language, through high-quality videos and pictures, to intuitively display Henan’s urban appearance, rural revitalization, people’s lives, and development achievements, such as highlights of skill competitions and robot dance performances, making Henan’s image more vibrant.
Business Opportunities: Focus on Henan’s economic development and investment environment, providing business information and cooperation opportunities for international investors, helping Henan deeply integrate into the global economy.
Special Coverage: Conduct in-depth reports on specific topics, such as the 3rd Vocational Skills Competition and the success story of MIXUE in Malaysia, showcasing Henan’s innovation and vitality in various fields.
Looking Ahead: Continuously Enhancing International Communication Capability
The Henan International Communication Center is actively implementing its 2.0 upgrade project, striving to create a grand external communication framework with multi-stakeholder participation. In the future, HICC will continue to focus on platform construction, channel expansion, brand building, and precise communication, constantly innovating communication methods and improving communication effectiveness. Through a series of key projects such as the “Amazing Oracle Bone Scripts” overseas promotion project and Yellow River international communication, HICC will continue to tell more wonderful Henan stories to the world, making Henan’s voice heard wider and farther.
The Henan International Communication Center is not just an information release platform, but also an envoy of cultural exchange. With an open attitude and leveraging modern communication technology, it allows Henan’s profound history and modern development to shine together, enabling the world to better recognize, understand, and fall in love with Henan. We believe that with HICC’s efforts, Henan’s international influence will continue to grow, becoming a brilliant calling card for the Central Plains to the world.
